EDGE
The Future of Doner Kebab Shaving
Safer • Cleaner • Smarter
The Problem with Traditional Doner Shavers
Poor Hygiene & Cleaning
Non-removable heads and complex assemblies make thorough cleaning slow and difficult, increasing food-safety risk.
Inconsistent Performance
Blades dull quickly and cannot be easily sharpened. Slicing guides fall out of calibration and need constant monitoring.
Outdated Design
Legacy units have slippery grips, get hot to the touch, cannot be serviced onsite, and take weeks of training to get competent at carving.
Downtime
Cable units fail at the connection point, magnetic switch fails, and turnaround time for service is lengthy.
From Here to There
The pain points of yesterday need not be the frustrations of tomorrow. EDGE — The Future of Doner Kebab Shaving.
Introducing EDGE
Modular, Dishwasher-Safe Head
Tool-free removal for hygienic cleaning.
Tool-Free Assembly
Attaches and detaches in seconds.
Pre-set 0.5mm Thickness Steps
Consistent slices every time.
Hot-Swap Batteries
Cordless — untethered and trip-hazard free.
Smart Indicators
Runtime and battery status at a glance.
Option of Pencil or Pistol Grip
Choose the grip that suits the operator.
Who is EDGE for?
Independent operators, small groups, and large chains will all benefit from having the most cutting edge equipment. EDGE is designed as a modular system that scales with the operator — from independent shops to multi-site chains.Entry — €799
Body + 2 heads. Ideal for independent / mom-and-pop shops that want a modern, reliable upgrade. User sharpens blades. Recharger included.Mid — €1,099
Body + 4 heads. Built for multi-unit operators who need rotation and higher daily volume. Comes with auto-sharpener and charger.Premium — €1,299
Full system configuration. Designed for high-volume national chains that require maximum uptime and support. Comes with auto-cleaner, auto-sharpener, and multi bay charging station.Most shops will ultimately run one body + four heads (two chicken / two beef) so heads can be rotated during cleaning and sharpening.
LARGE NEED, CLEAR BUYER VALUE
16,078
Professional Kebab Shops
Professional doner kebab shops tracked across Europe (rentechdigital, May 2026) — each a direct potential customer.
~12,500
Core SAM
Serviceable Available Market across highest-density markets: UK, Germany, France, Italy, Poland, Netherlands.
€21M+
European Hardware TAM
Total addressable market for a new professional shaver platform across Europe.
€799–€1,299
Tiered Shop Bundle
ASP depending on tier (Entry to Premium). €520 gross profit per bundle sold.
30–40%
Recurring Revenue by Year 2
High-margin recurring consumables — replacement blades, batteries, and annual service plans — are projected to represent 30–40% of total revenue by Year 2. Every EDGE unit sold is a recurring revenue stream for 3–5+ years.
4–6 months
Operator Payback
Typical payback for an independent shop. Legacy units are often out of service 30–45 days per year; EDGE offers a comprehensive 3-year warranty.
Global TAM – Massive Upside
While Europe is EDGE's initial focus market, the global opportunity is substantial. Global tracked shops exceed 40,000, with additional significant markets in Turkey, Brazil, Indonesia, and the Middle East.40,000+ Global tracked shops
A Clear Two-Stage Path to Market
We are deliberately staging the raise to match investor risk appetite and de-risk the business step by step.Stage 1 – Prototype & Validation: €300,000
Goal: Deliver a working, certified prototype and convert early commercial interest into stronger commitments. Key outcomes: Bang Creations prototype, CE/UKCA pathway, operator validation, manufacturing partner shortlist. Pre-Money Valuation: €2.5–3.0M.Stage 2 – First Production & Launch: €650–750k (indicative)
Goal: Complete tooling, first production run, distributor onboarding, and initial commercial sales. This larger raise becomes available once Stage 1 milestones are complete.Use of Funds – Stage 1
Bang Creations (Phases 1–3): €110,000
CE + UKCA Certification: €90,000
Early operator testing + distributor engagement: €30,000
Runway & Contingency: €70,000
Total: €300,000Timeline (Post-Funding)
Months 1–4: Bang Phase 1 + Phase 2 — Concept through Market Validated Prototype
Months 4–9: Bang Phase 3 + Certification — Alpha units and full UK/EU compliance pathway unlockedStage 1 development will be led by Bang Creations, a UK-based product design and engineering firm with 25+ years of experience taking complex hardware from concept to production-ready design.Year 5 revenue of €7.2M at 5–10× revenue multiple implies a potential exit of €35–70M+. 5-year cumulative revenue: ~€18.6M. EBITDA breakeven targeted at Year 2–3.
Deep Industry Expertise
EDGE is built by operators for operators, anchored by a rare father-son dynamic that blends multi-decade foodservice experience with multi-generational perspective. Together, Michael and Damon Biggins bring a deep, hands-on understanding of the industry that informs every aspect of the product's design and commercialization. Michael offers executive director-level leadership, strategic commercialization experience, and multi-market international insight, while Damon anchors the team with broad, frontline experience managing day-to-day operations at scale across restaurants, kitchens, and commercial formats. This powerful combination of high-level operational strategy and grit on the kitchen floor ensures that EDGE is uniquely engineered to solve real-world industry pain points.
Let's Shape the Future of Doner Kebab Together
EDGE is a validated, investable opportunity at the intersection of foodservice innovation, rising operator demand, and a clear recurring revenue model. We are ready to move — and we are looking for the right partners to move with us.
Serious investors: email [email protected] to request the NDA and the confidential deck.